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Process definition for Customer Facing 1 Old name: UAT Customer Facing 1 (Main Flow)(New Change)(Alex Carbon Copy)

User Guide

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Contact Us & Club Information

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When did the forums close?

Our forums closed in June 2025.

Knowledge base article

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LFC Forums

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Why did we make the decision to close the forums?

We are always looking at ways to improve the fan experience, whether that’s at Anfield or in the digital space and we are exploring how we use technologies and how best to integrate them into our current platforms.

Knowledge base article

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LFC Forums

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Will the forums return in the future?

We are looking into potential new systems that can replace the current forums. We will ensure that your forum nickname is kept and retained in any future solution. We will also try to keep join date and post count but cannot guarantee at this stage whether this will be able to be used in a future so

Knowledge base article

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LFC Forums

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I have received a message from LFC asking me to give feedback about my recent experience contacting you - is it genuine?

We really value supporter feedback and want to make sure that you always have a positive experience when you contact our Supporter Services team. After you contact us, you might be invited to complete a short survey. Genuine requests for feedback on your experience will come from the following sourc

Knowledge base article

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Complaints, Suggestions and Thank Yous

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Who is the Club's Equality and Diversity Manager?

The Club's Equality and Diversity Manager is Rishi Jain (Director of Impact). If you have would like to share any experiences or have any feedback to help us improve our services, then he can be contacted by emailing our Supporter Services Team. To see more information on Equality, Diversity and Inc

Knowledge base article

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Complaints, Suggestions and Thank Yous

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Do Liverpool Football Club send Birthday/Wedding cards to fans?

Unfortunately, we are unable to have cards signed by the players for special occasions, as priority is given to charitable causes.

Knowledge base article

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Fan Mail & Special Requests

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How do I submit a message to be included in a match programme?

Please email your request to lfcprogramme@reachsport.com with the message, a photograph (if required) and which matchday programme you would like this to appear in. ​ Please note due to the high volume of requests it may not be possible to accommodate your request in the requested programme.

Knowledge base article

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Fan Mail & Special Requests

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Student Information

We receive an extremely high number of requests from students looking for specific information about the Club for research purposes. Unfortunately, due to the volume, we are unable to respond to every request with individual answers providing the level of detail required. Liverpool Football Club has

Knowledge base article

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Fan Mail & Special Requests

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How do I select my supporters club as a member?

You can amend your Supporters Club attached to your All Red membership account by following these steps: ​ Log into your My Account.​​​ At the bottom via a drop down, Supporters Club is amendable. Click Update to save your changes.

Knowledge base article

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Managing Your Details

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Is smoking or vaping in the stadium permitted?

Smoking and vaping are NOT permitted within Anfield.

Knowledge base article

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Stadium & Facilities

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What payment methods are accepted at Anfield?

Anfield stadium is now fully cashless, which helps reduce queues during peak times. It also makes things more secure for us and will ultimately help us to deliver the best possible customer service to all our fans. What payments do you accept? All major contactless debit and credit cards will be acc

Knowledge base article

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Stadium & Facilities

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Where can I buy a programme on a match day?

All food and beverage units within the stadium stock and sell the match day programmes. ​ Outside of the stadium, programmes are available at the below outlets: ​ Kop Pod located across from the ticket office Small pod on side of retail store ​ Anfield Road Container under LFCTV pod Retail pod next

Knowledge base article

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Stadium & Facilities

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What happens if there's bad weather?

We constantly monitor the weather situation and will keep you updated in advance if we feel that the weather may affect your booking. We reserve the right to postpone abseils due to bad weather (strong winds, heavy rain, electric storms etc.) for safety reasons. If your abseil has been postponed due

Knowledge base article

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The Anfield Abseil

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Is there somewhere to keep my belongings?

There are boxes available to put your personal belongings in but these are left at your own risk. These boxes can hold handbags or small rucksacks, so please only bring what you need on the day. Anything larger will not be permitted.

Knowledge base article

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The Anfield Abseil

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What if I change my mind on the day?

Our abseil instructors are used to helping abseil participants experiencing high levels of anxiety. They will support you to the best of their ability and give you positive encouragement to go ahead with your abseil. ​ Unfortunately, if you do change your mind on the day, we would not be able to iss

Knowledge base article

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The Anfield Abseil

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Where can I find the Anfield Abseil Terms & Conditions?

The terms and conditions for the Anfield Abseil can be viewed on our website or by clicking here. ​ Below is a brief summary of the key points of our Terms & Conditions. Due to the operational needs of Liverpool FC in undertaking its business as a football club, LFC may be required at short notice (

Knowledge base article

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The Anfield Abseil

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How can I contact the LFC Anfield Residents Liaison Officer?

Should you have any concerns or want to provide any feedback please email us via residents@liverpoolfc.com. For more information on matchdays and fixtures please visit our Local Residents page. ​ .

Knowledge base article

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Anfield Residents Liaison

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Hillsborough Inquest and Trials

For information about the Hillsborough disaster, please visit our website. ​ For any Club statements or news about Hillsborough, please refer to our news page.

Knowledge base article

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Club & Corporate Information

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How can I work at Liverpool Football Club?

When any job opportunities arise they are posted on our website. ​ To apply for any of the roles you will need to register on the relevant website and apply through the link on the role you are interested in. Any email/postal applications directly to the club cannot be processed. If you have any fur

vacancies

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Knowledge base article

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Club & Corporate Information

© COPYRIGHT 2024 THE LIVERPOOL FOOTBALL CLUB AND ATHLETIC GROUNDS LIMITED. ALL RIGHTS RESERVED. MATCH STATISTICS SUPPLIED BY OPTA SPORTS DATA LIMITED. REPRODUCED UNDER LICENCE FROM FOOTBALL DATACO LIMITED. ALL RIGHTS RESERVED.