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How Do I Access My Stadium Tour and Museum Membership Discount?

If you are an All Red Full, Junior member or a men’s, women’s or hospitality season ticket holder, you get access to discounts on our Stadium Tours and Musuem. ​ Your discount codes are available within the benefits section of your My Account. ​

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How Do I Enter Competitions on the Members’ Area?

All current prize draws and events will be advertised within the Prize Draws section of your My Account. ​ Every month new competitions will be announced so make sure you are regularly checking in.

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What Are My Retail Discount Benefits for Season 2026/27?

If you are an All Red Full, Light or Junior member or a men’s, women’s or hospitality season ticket holder, your benefits give you access to the following retail discount across the season: ​ 10% discount in Liverpool Football Club official UK based stores and online. There is a £200 discount cap ac

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When Can I Download My 2026/27 Membership NFC Pass?

Your All Red membership NFC pass should be available to download 72 hours after you have purchased membership. ​ Read more information on downloading your NFC pass. You will need to download your pass in order to enter the stadium and get your retail discount in store. Membership cards are no longer

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When Will My All Red Membership Pack Be Dispatched?

Membership packs began being dispatched in June. ​ Once your pack is dispatched, you will receive a confirmation email.

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